1. Category: Mobility

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    1. 16% of U.S. Mobile Users Engage in Mobile Banking

      View all 7 articles » Explore mobilemarketingandtechnology.com (Feb 3 2012) Mobility

      In the second quarter of 2011, about 16 percent of U.S. mobile users surveyed by comScore indicated that they conducted some type of financial-related activity from their mobile device  in the past month. This population of mobile bankers grew 30 … Continue reading →

      Texting is Displacing Talking - Thoughts on Carrier Evolution   View article
      Mobile a Work in Progress for "Prestige" Brands - IP Carrier   View article

      Comment Mentions:   Gary Kim

    2. Mobile Data Pricing, Packaging is Key to Profitability

      View all 2 articles » Explore IP Carrier (Feb 3 2012) Business Models , Marketing , Mobility

      Vodafone's recent experience with mobile data traffic has lessons for other global operators. Among other key trends is the growing role played by smart phone users and the ways traffic shaping can improve experience. Also, smart phones are proving to be a key revenue driver, so plans tailored for the different behaviors various consumers have, can lift mobile Internet access demand.  The focus for Vodafone’s price innovation is squarely on smart phones because ...

      Wi-Fi Offload Causing Price Hikes? - IP Carrier   View article

      Comment Mentions:   Vodafone

    3. Windows Phone 8 to Support microSD?

      View all 2 articles » Explore IP Carrier (Feb 3 2012) Mobility

      Microsoft appears to be readying microSD support for its Windows Phone 8 operating system, a fact of some importance for mobile payments systems that would prefer to use microSD as a way of loading credentials onto mobile devices.According to Windows Phone manager Joe Belfiore, “Apollo” will add support for removable microSD card storage. NFC radios will also be supported, with Belfiore placing specific emphasis on 8's push into contactless payments. The "wallet experience ...

      Moneto Mobile Wallet Launches for Apple iPhones - mobilemarketingandtechnology.com   View article

      Comment Mentions:   Microsoft

    4. Facebook is Mobile First, Revenue Isn't, Yet

      View all 2 articles » Explore IP Carrier (Feb 2 2012) Applications , Business Models , Marketing , Mobility

      From the Facebook S1 document: "Although the substantial majority of our mobile users also access and engage with Facebook on personal computers where we display advertising, our users could decide to increasingly access our products primarily through mobile devices." "We do not currently directly generate any meaningful revenue from the use of Facebook mobile products, and our ability to do so successfully is unproven."  The problem is that Facebook, though now a leader in display ...

      Alcatel-Lucent to Sell Mobile Wallet Platform in U.S. - mobilemarketingandtechnology.com   View article

      Comment Mentions:   Facebook

    5. Android has 47% Smart Phone Share

      View all 3 articles » Explore IP Carrier (Feb 2 2012) Marketing , Mobility

      Some 97.9 million people in the U.S. owned smartphones during the three months ending in December, representing 40 percent of all mobile subscribers. Google Android ranked as the top smartphone platform with 47.3 percent market share, up 0.5 percentage points from September 2011. Apple maintained its number-two position, growing 2.2 percentage points to 29.6 percent of the smartphone market. RIM ranked third with 16 percent share, followed by Microsoft ...

      U.S. Mobile Advertising Grows Faster than Expected - IP Carrier   View article
      U.S. Mobile Advertising Grows Faster than Expected - mobilemarketingandtechnology.com   View article

      Comment Mentions:   Microsoft

    6. Apple now third largest mobile phone vendor as feature phones fade

      View all 2 articles » Explore Ars Technica (Feb 2 2012) Marketing , Mobility

      Apple now third largest mobile phone vendor as feature phones fade The mobile phone industry continues its march toward smartphone dominance as consumer interest in feature phones wanes, according to market research firm IDC. Record sales of Apple's iPhone in the fourth quarter pushed the company into third place among all mobile phone vendors, up from fifth place last year. Samsung's strong smartphone sales kept it in second place, but edged it closer in marketshare to the declining long-time market leader, Nokia. The overall ...

      iPhone accounts for more than 80 percent of AT&T smartphone sales - GigaOM   View article

      Comment Mentions:   Samsung   Nokia   Apple

    7. Mobile Advertising Grows 760% to 1000% Over Last Year

      Explore mobilemarketingandtechnology.com (Feb 2 2012) Marketing , Mobility

      Apple’s iOS and Google’s Android, which both saw enormous increases of 981% and 759% respectively across inneractive’s network. North America saw the biggest boost in mobile ad serves and Europe came in second, but the surprise was Africa with a 4th place … Continue reading →

      Comment Mentions:   Google   Gary Kim   Facebook

    8. Tucows Launches Ting Mobile Service: You Might Ask Why

      Explore IP Carrier (Feb 2 2012) Marketing , Mobility

      Ting is a new mobile virtual network operator launched by Tucows. You might wonder why Tucows thinks there is room in the consumer and small business markets for yet another mobile service provider. As with many offerings these days, the value might largely be indirect, much as triple play or quadruple play offers in the broader telecom space have increased the perceived value of a sales proposition and then reduce churn as well. Ting is ...

      Comment Mentions:   Sprint Nextel

    9. Do Devices Rule?

      Explore Thoughts on Carrier Evolution (Feb 2 2012) Marketing , Mobility

      If casual observation is an accurate indicator, consumers make their mobile purchasing decisions based solely on devices available from any particular mobile service provider. This raises the question of whether other service bundle components matter to consumers. The question quite crucial for mobile service providers, globally, for several reasons. First, if the device now drives demand for the service, value has shifted within the ecosystem. Second, if devices are that important, there are devices a ...

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    10. Here's Why "Mobile First" is a Foundational Element of Business Strategy

      View all 2 articles » Explore IP Carrier (Feb 2 2012) Applications , Business Models , Mobility

      Mobile revenue is about 4.5 times bigger than fixed network revenue, and it has been that way for several years. In a literal sense, the global telecommunications business has become a largely mobile business, with some important fixed line applications and revenue sources.  "Mobile first" therefore has become the important element of strategy for a growing number of application providers better known for their PC-based features and use cases. 

      Yahoo Goes "Mobile First" - IP Carrier   View article

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    11. Everything Everywhere overhauls Orange, T-Mobile brands

      Explore FierceWireless (Feb 1 2012) Marketing , Mobility

      Everything Everywhere (EE) will begin repositioning its Orange UK and T-Mobile UK brands this week in a marketing campaign that will define Orange a premium brand and T-Mobile as a low-cost offering. The EE marketing plan, which according to a Marketing Week  report will cost around £15 million, will emphasise the key differences between the two brands. Orange will be positioned as he service that offers more than consumers expect, while T-Mobile will be positioned ...

      Comment Mentions:   Orange UK

    12. Ovum: Emerging rural markets will drive next billion mobile connections

      Explore FierceWireless (Feb 1 2012) Applications , Marketing , Mobility

      The right device and service combination will help mobile operators to attract the next billion connections, which will mainly come from remote rural areas, according to a new study from Ovum. The market research firm reports that while rural users will typically not have access to basic infrastructure or utilities, they are aware to the impact mobile phones can have on their lifestyles and are eager to invest in a convenient device. However, Ovum points ...

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    13. Mobiles Change Shopping

      View all 3 articles » Explore IP Carrier (Feb 1 2012) Marketing , Mobility

      Mobile devices are changing the shopping experience, according to a new study by the Pew Internet & American Life Project.  About 25 percent of adult cell phone owners used their devices to look up the price of a product online while they were in a store during this past holiday season, the study found.  Also. some 38 percent of mobile phone owners used their phone to call a friend while they were in a store for ...

      50% of Adults Used Mobiles In-Store While Shopping - IP Carrier   View article
      Mobile Commerce Habit Growing, Contactless Payment Not So Much - mobilemarketingandtechnology.com   View article

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    14. The Device is the Disruption

      Explore IP Carrier (Jan 18 2012) Business Models , IP Telephony , Mobility

      The Device is the Disruption “Disruption” is the whole reason most companies receive venture capital backing. Disruption largely defines what has been happening in the telecom business for several decades. And yet there is extreme sensitivity about the notion. For good reason, one might argue.Just one example: Microsoft owns Skype, which soon will be available on every major smart phone operating system used globally. Oddly, Microsoft is the last remaining major OS where Skype has not been supported. So ...

      Comment Mentions:   Microsoft

    15. Sprint: No More WiMax Devices - Support Will Continue, But New Offerings End

      Explore dslreports.com (Jan 17 2012) Mobility

      Late in 2010 Sprint announced a new plan to retrofit all of their base stations not only with more energy efficient gear, but also with 800 MHz, 1.9 GHz spectrum, 4G 2.5 GHz hardware that can simultaneously support Mobile WiMax, EVDO and LTE. As Sprint made clear last October they plan to run all three technologies simultaneously for a few years, and while Sprint has chosen their words carefully and insists they're ...

      Comment Mentions:   Sprint Nextel   Karl Bode

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