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Android Becoming a Factor in U.S. Mobile Ad Market
IP Carrier (Jan 4 2010) Marketing
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Android smartphones are becoming a bigger factor in the U.S. mobile advertising market, with ad requests growing 97 percent in just two months between October 2009 and December 2009, according to AdMob.Of those one billion ad requests tracked by AdMob, 90 percent were from U.S.-based devices.AdMob tracks handset and operator data from every ad request in its advertising network of more than 15,000 mobile web sites and applications.Much ... (Read Full Article)
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